Saturday, July 10, 2010

iPhone App review

Apart from iPhone App introduction, we would also like to show you a great iPhone App review site, as the iTunes App Store is a bit of a big deal these days. New applications pop up in the iTunes store everyday. With hundreds of apps to download from it can be time consuming to sort through them all. Unfortunately, most of the App do not provide a trial version, user could not experience before confirm to buy. So, if you find one that looks interesting, but requires you to pay for it, App reviews really come in handy.



http://www.iphoneappreviews.net/ to check the Apps review
Let’s click to the links:

Friday, July 9, 2010

Advertising in iPhone App - Centraline Property




Central Property launched the iPhone App, property searching and sharing. Users can search through a number of different ways post own blogs, including the release site visit major housing estates in various districts, the property name or different conditions for the search and browse each individual salesperson's agent shoots plate Blog. Users can also GPS positioning, showing up near the plate.

In the marketing perspective, users can make use of iPhone App to place the advertisement and to source the property information, which can develop the advertisement and increase the brand awareness for the Centraline Property company.

Tuesday, July 6, 2010

Citibank X iPhone Launch mobile marketing

Citibank currently partnered with iPhone for launching mobile marketing. Once an i-phone user downloaded a free Citibank’s apps, the user can logon to Citbank’s on-line account, where users can manage his/her online banking such as stock accounts. Besides, user can also search for nearby Citibank ATMs/branches, check out for the world privileges and browse the hottest credit card offers, such as restaurant discounts, dining coupons as well as other promotional freebies.

In our view, Citbank can achieve 3Ss of e-marketing, sell, serve and sizzle for customers. Meanwhile, customers can benefit from 2Cs, convenience and lower cost.

Sell – Mobile phone provided customers a new channel for accessing to personal finance, locate their product out of store or even increase cross selling with their affiliated restaurants and retail shops.

Serve (Cost) – Add value by giving customers extra benefits online through e-coupons. Instant inform of new offers to customers is another way of better service.

Sizzle (Convenience) – Extend the brand by creating a new medium for keeping contact with customers. Customers can also get connected with the bank business easily and more conveniently, anytime, anywhere with their cell phone.

sourced by http://www.citibank.com.hk/global_docs/mobile_app/english/index.html